NSInail systems international

I recently went to a salon in an upscale area without an appointment.  I had an impulse to get a pedicure and an eyebrow wax. Read the rest of this entry »

I’m not asking when you raised your prices last; that’s a whole other topic. Are you making a profit? Read the rest of this entry »

In absence of a good topic to write about today, I thought we could just have some fun and let you tell us about yourself and your business.  Simply copy and paste these questions into the comment section and answer them! Read the rest of this entry »

Your clients want what they see you wear. It really is that simple. So, if you want to promote more Illusion Soak-Off Gels pedicures, well, you have to let your clients see those pretty toes. Encourage staff members to wear open toed shoes. Talk up the trend of Illusion color with clients. Give ‘em the benefits. Tell them about what’s in it for them. Read the rest of this entry »

I’ve heard it all too often; nail techs that admit they have no plans for saving for retirement.  Perhaps they plan to work until the day they die?  Doubtful.  Read the rest of this entry »

We at NSI often, and I do mean often, sit around a conference table having lengthy discussions about what “nail girls” REALLY need.  What are your major concerns?  We have put together focus groups, talked to different marketing agencies, salon owners, educators, other manufacturers, and trade publication editors, and the list goes on from there. Read the rest of this entry »

I know that I have said this before; I feel blessed to have a job that offers me an opportunity to travel and see places that I probably would never see in my lifetime.  It truly is the heart and passion of the people that I meet which is so unique and precious to me. Read the rest of this entry »

How often have you had clients that can NEVER make her appointment on time?  She brushes in all out of breath and tired, and immediately starts apologizing for why she is late again.  By the time she lays down her purse, removes her jacket, gets out her cell phone and water bottle, you are ready to go postal! Read the rest of this entry »

In the salon environment, we are always paying attention to our appearance, the maintenance in the salon, etc. Read the rest of this entry »

So, you think you’re completely covered in marketing.  Read the rest of this entry »