Matching Your Clients to a Professional Service
There are many different types of clients out there, and lucky for you, NSI has a professional service for each and every one of them.
Here is a sample of some client “types” you’ll come across and which services will garner them the best results.
“The Diva”
This client is no shrinking violet. She likes long enhancements that are bold in color or decorated in some fashion. More than likely, she’s used those long nails as “tools” before (shame, shame), so she needs something strong and durable. An acrylic service with a product like the Attraction Acrylic System is perfect for her. With excellent adhesion, strength and durability, her nails stand the test of time and you’ll look forward to hearing her wild stories when she comes for a refill every two weeks. This customer is not afraid to experiment, so why not try some nail embellishments with Technailcolor Colored Acrylic or Glitter? This is your opportunity to get creative!
“The Hair Stylist”
Like you, this woman is in the business of looking good. Her nails are a reflection of that, but how can she keep them looking fabulous if she is wrist deep in hair color all day? Say “hello” is good-old-fashioned traditional UV gels. Just as strong and durable as acrylics, Balance UV Gel enhancements have the added bonus of being impervious to solvents. No amount of hair color, household cleaners or other substances can penetrate these. All she’ll need is maintenance every two to three weeks and her nails will be picture perfect year round.
“The Special Occasion Girl”
This client desperately wants fabulous nails for a day, maybe even a couple of weeks (honeymoon anyone?), but she’s not sure she wants to commit to a more “permanent” type of enhancement. Soak-off gels, such as Illusion from NSI, are perfect for that fickle or indecisive client. Offer her a strengthening nail overlay or create length with a tip and overlay for some added drama. With almost all the benefits of traditional gels, these can be removed quickly and easily by soaking in a removing solution – no filing (or the dust and fatigue that comes with it). You can be finishing one client while she is soaking away. It’s not often you can have two things going at once as a nail tech!
“The Anti-Enhancement Girl”
This client prefers to go au natural. She isn’t interested in acrylics or gels. Maybe she is convinced they are damaging to her nails, and no amount of education on the matter will change her mind. No worries. You can still keep her as a profitable client (no more simple wet manicures). Enter the new category of light-cured nail polishes. NSI Polish Pro applies just like polish – base coat, two coats of color, and top coat. The difference is that the polish cures in a UV or LED lamp and lasts and incredible TWO WEEKS without chipping. Did we mention she can leave the salon immediately after the product cures? No long waits, touch ups or leaving in flip flops when it is freezing cold.